#paramount-merger

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Marketing tech
fromDigiday
1 hour ago

How native CTV is solving the channel's attention problem

CTV has entered a performance era, focusing on results and effective formats that turn viewer attention into action.
Television
fromThe Hollywood Reporter
1 day ago

Microdramas Platform Verza TV Shifts Strategy Just 4 Months After Launch (Exclusive)

Verza TV is evolving to include horizontal videos and user-generated content while maintaining a focus on mobile entertainment.
Film
fromKotaku
3 days ago

All The Sequels (And Handful Of Non-Sequels) At CinemaCon - Kotaku

CinemaCon showcases major film previews and distribution deals, highlighting upcoming blockbusters and original projects from studios like Disney and Warner Bros.
Marketing tech
fromMarketing Dive
1 day ago

Viant acquires TVision to realize CTV advertising trifecta

Viant acquires TVision Insights for $40 million to enhance ad measurement and improve programmatic ad-buying capabilities.
#paramount
Film
fromVulture
5 days ago

Hollywood Really Doesn't Want Paramount and Warner Bros. to Happen

Celebrities are opposing the Paramount and Warner Bros. merger, citing concerns over industry consolidation and its impact on creativity and diversity.
Marketing tech
fromTheWrap
5 days ago

Paramount Revenue Chief Teases Streaming Advertising and Tech Improvements, 'Complete Evolution' of Pluto

Paramount is merging its streaming services into a unified platform by mid-2026 to enhance content recommendations and advertising capabilities.
Film
fromVulture
5 days ago

Hollywood Really Doesn't Want Paramount and Warner Bros. to Happen

Celebrities are opposing the Paramount and Warner Bros. merger, citing concerns over industry consolidation and its impact on creativity and diversity.
Marketing tech
fromTheWrap
5 days ago

Paramount Revenue Chief Teases Streaming Advertising and Tech Improvements, 'Complete Evolution' of Pluto

Paramount is merging its streaming services into a unified platform by mid-2026 to enhance content recommendations and advertising capabilities.
Film
fromVulture
3 days ago

The Biggest News From CinemaCon 2026

Top Gun 3 is in development, Snoop Dogg's biopic is coming, and Disney's Hexed has a cast featuring Hailey Steinfeld.
fromVulture
2 weeks ago

New on Paramount+: April 2026

Arrival is a moody sci-fi drama about a linguistics professor, played by Amy Adams, who is tasked with finding a way to communicate with aliens that arrive on Earth.
Independent films
Marketing tech
fromAdExchanger
5 days ago

Paramount's Upfront Pitch Is About Three Things | AdExchanger

Paramount is enhancing ad tech integration and launching new products to meet modern marketers' needs for effective media planning and optimization.
#media-mergers-and-acquisitions
fromPoynter
1 month ago
Media industry

CNN may not be a priority in the Paramount-Warner Bros. Discovery deal - Poynter

fromFortune
1 month ago
Media industry

Netflix walks away, saying Warner was 'always a 'nice to have' at the right price, not a 'must have' at any price' | Fortune

Media industry
fromPoynter
1 month ago

CNN may not be a priority in the Paramount-Warner Bros. Discovery deal - Poynter

Paramount's acquisition of Warner Bros. Discovery and CNN prioritizes regulatory approval, streaming technology integration, and sports rights over immediate CNN restructuring.
Media industry
fromwww.npr.org
1 month ago

What happens to CNN if Paramount buys Warner Bros. Discovery?

Paramount's $111 billion acquisition of Warner Bros. Discovery, which includes CNN, raises concerns among journalists about potential job cuts and editorial independence amid regulatory review and political pressure.
fromFortune
1 month ago
Media industry

Netflix walks away, saying Warner was 'always a 'nice to have' at the right price, not a 'must have' at any price' | Fortune

LA real estate
fromLos Angeles Times
1 month ago

After Warner Bros. merger, changes are coming to the historic Paramount lot. Here's what to expect

Paramount plans to consolidate studio operations at Warner Bros.' Burbank lot while monetizing its historic Melrose Avenue property through leasing and redevelopment to manage $79 billion in acquisition debt.
Media industry
fromwww.npr.org
1 month ago

Netflix drops bid for Warner Bros. after Paramount's offers 'superior' deal

Warner Bros. Discovery agreed to merge with Paramount after Netflix declined to match Paramount's $111 billion offer, ending a major Hollywood bidding war.
#media-merger
Media industry
fromwww.theguardian.com
1 month ago

The Paramount-Warner Bros mega-merger still has a few hurdles to get over

Paramount Skydance's $110bn acquisition of Warner Bros Discovery faces potential regulatory challenges from state attorneys general despite company confidence in approval.
fromAxios
1 month ago
Media industry

Hollywood's mega-merger battle ends with Warner Bros. as the real winner

Media industry
fromBusiness Insider
1 month ago

We answered 11 big questions about the Paramount-WBD deal and what happens next

Paramount outbid Netflix for Warner Bros. Discovery in a $110 billion deal, but regulatory approval in the US and abroad could take 6-18 months before closing.
Media industry
fromwww.theguardian.com
1 month ago

The Paramount-Warner Bros mega-merger still has a few hurdles to get over

Paramount Skydance's $110bn acquisition of Warner Bros Discovery faces potential regulatory challenges from state attorneys general despite company confidence in approval.
fromAxios
1 month ago
Media industry

Hollywood's mega-merger battle ends with Warner Bros. as the real winner

Media industry
fromBusiness Insider
1 month ago

We answered 11 big questions about the Paramount-WBD deal and what happens next

Paramount outbid Netflix for Warner Bros. Discovery in a $110 billion deal, but regulatory approval in the US and abroad could take 6-18 months before closing.
#streaming-consolidation
Television
fromwww.cbc.ca
1 month ago

Will the looming Paramount-Warner Bros. merger mean no more HBO shows on Crave? | CBC News

Paramount Skydance's $110 billion acquisition of Warner Bros. Discovery may disrupt HBO programming availability on Canada's Crave, with potential consolidation into a unified streaming service.
Media industry
fromTechCrunch
1 month ago

Paramount+ and HBO Max to merge into one streaming service after WBD deal closes | TechCrunch

Paramount Skydance acquired Warner Bros. Discovery and plans to merge Paramount+ and HBO Max into a unified streaming platform with over 200 million projected subscribers.
Media industry
fromFortune
1 month ago

3 things we will never know after Netflix pulled out of the Warner Bros. bidding, handing it to Paramount | Fortune

Paramount Skydance won the Warner Bros. Discovery bidding war over Netflix, leaving unresolved questions about theatrical distribution, streaming consolidation, and Hollywood's future structure.
Television
fromwww.cbc.ca
1 month ago

Will the looming Paramount-Warner Bros. merger mean no more HBO shows on Crave? | CBC News

Paramount Skydance's $110 billion acquisition of Warner Bros. Discovery may disrupt HBO programming availability on Canada's Crave, with potential consolidation into a unified streaming service.
Media industry
fromTechCrunch
1 month ago

Paramount+ and HBO Max to merge into one streaming service after WBD deal closes | TechCrunch

Paramount Skydance acquired Warner Bros. Discovery and plans to merge Paramount+ and HBO Max into a unified streaming platform with over 200 million projected subscribers.
Media industry
fromFortune
1 month ago

3 things we will never know after Netflix pulled out of the Warner Bros. bidding, handing it to Paramount | Fortune

Paramount Skydance won the Warner Bros. Discovery bidding war over Netflix, leaving unresolved questions about theatrical distribution, streaming consolidation, and Hollywood's future structure.
fromBusiness Insider
1 month ago

Paramount just nabbed 2 big hires as it looks to jump-start its streaming ads business

As we accelerate toward a streaming-centric future, Danielle's deep expertise across entertainment, sports and technology is invaluable. She will play a critical role in connecting our most valuable assets with brand marketers and agency partners, helping deliver a seamless, client-first experience across the Paramount ecosystem.
Careers
Business
fromFast Company
2 months ago

Paramount sweetens its bid for Warner Bros. Discovery with 'additional benefits'

Paramount increased incentives and extended its tender deadline while offering $30 per share to win control of Warner Bros. Discovery but lacks majority shareholder support.
#streaming-merger
Television
fromEngadget
1 month ago

Paramount+ and HBO Max could be merging into a single streaming service

Paramount and Warner Bros. Discovery plan to merge Paramount+ and HBO Max into a single streaming service with over 200 million subscribers to compete with major streaming platforms.
Media industry
fromConsequence
1 month ago

HBO Max and Paramount+ to Be Merged Into Single Streaming Service

Paramount will merge HBO Max and Paramount+ into a single streaming service following its acquisition of Warner Bros. Discovery, combining over 200 million subscribers while maintaining HBO's independent operations.
Television
fromEngadget
1 month ago

Paramount+ and HBO Max could be merging into a single streaming service

Paramount and Warner Bros. Discovery plan to merge Paramount+ and HBO Max into a single streaming service with over 200 million subscribers to compete with major streaming platforms.
Media industry
fromConsequence
1 month ago

HBO Max and Paramount+ to Be Merged Into Single Streaming Service

Paramount will merge HBO Max and Paramount+ into a single streaming service following its acquisition of Warner Bros. Discovery, combining over 200 million subscribers while maintaining HBO's independent operations.
#mergers--acquisitions
fromFortune
2 months ago
Television

Paramount has 7 days to raise its offer for Warner Bros. after Netflix waives exclusivity | Fortune

fromFortune
2 months ago
Television

Paramount has 7 days to raise its offer for Warner Bros. after Netflix waives exclusivity | Fortune

Television
fromwww.cbc.ca
2 months ago

How the Netflix-Warner Bros. mega-deal happened | CBC Accessibility

Netflix will buy Warner Bros. Discovery's streaming and studio division for $72 billion in cash to outbid Paramount, reshaping the global entertainment industry.
fromwww.theguardian.com
1 month ago

Netflix or Paramount: who would be the best new owner of Warner Bros?

Netflix made a deal to buy the Warner Bros side of the company—its studio and streaming businesses—late last year, but Paramount Skydance has been undeterred, aggressively pursuing what it claims to be a better offer for the entire WBD operation. After several failed attempts at a hostile takeover, WBD is considering a final Paramount offer, to which Netflix will have the opportunity to counter.
Film
Television
fromwww.npr.org
2 months ago

CBS in the spotlight as parent company pursues Warner Bros. Discovery deal

CBS faced multiple controversies including Anderson Cooper's departure from 60 Minutes, a blocked Stephen Colbert interview, and Paramount's final bid for Warner Bros. Discovery.
fromABC7 Los Angeles
2 months ago

Warner Bros reopens takeover talks with Paramount after receiving a waiver from Netflix

"While we are confident that our transaction provides superior value and certainty, we recognize the ongoing distraction for WBD stockholders and the broader entertainment industry caused by PSKY's antics," Netflix said in a statement. "Accordingly, we granted WBD a narrow seven-day waiver of certain obligations under our merger agreement to allow them to engage with PSKY to fully and finally resolve this matter."
Film
#media-consolidation
Media industry
fromIndieWire
1 month ago

Debt Is Now One of the Most Powerful Creative Executives in Hollywood

Paramount's $110 billion acquisition of Warner Bros. Discovery creates a combined company with $79 billion in debt that will fundamentally shape creative decisions and risk tolerance in Hollywood.
Media industry
fromIndieWire
1 month ago

Debt Is Now One of the Most Powerful Creative Executives in Hollywood

Paramount's $110 billion acquisition of Warner Bros. Discovery creates a combined company with $79 billion in debt that will fundamentally shape creative decisions and risk tolerance in Hollywood.
#netflix-acquisition
Media industry
fromInverse
1 month ago

What Does Paramount Buying Warner Bros. Mean For You?

Paramount's acquisition of Warner Bros. Discovery will merge Paramount+ and HBO Max into a single streaming service, reducing subscription costs for consumers despite concerns about creative independence under David Ellison's leadership.
fromArs Technica
2 months ago

Netflix to pay all cash for Warner Bros. to fend off Paramount hostile takeover

To sweeten the offer for shareholders, Netflix and Warner Bros. today announced that Netflix will pay all cash instead. If successful, Netflix's purchase will include HBO Max, WB Studios, and other assets. The price is unchanged at $27.75 per share, and Warner Bros. is targeting an April 2026 shareholder vote. The original plan was for Netflix to buy each Warner Bros. share with $23.25 in cash and $4.50 in Netflix stock.
Business
Media industry
fromIndieWire
1 month ago

Now What? 7 Big Questions We Have Now That Paramount - Not Netflix - Is Buying Warner Bros. Discovery

Netflix withdrew from a $82.7 billion bid for Warner Bros. Discovery, allowing Paramount-Skydance to acquire WBD for $111 billion instead.
fromABC7 Los Angeles
1 month ago

Warner Bros. agrees to be acquired by Paramount in $110 billion deal, reports say

Warner Bros. Discovery on Friday agreed to be acquired by Paramount Skydance in a deal worth $110 billion, Reuters and Deadline reported, citing remarks by Warner Bros. executive. Bruce Campbell, Warner Bros' chief revenue and strategy officer, made the announcement at a morning town hall, according to Reuters.
Media industry
#media-acquisition
fromFast Company
1 month ago
Media industry

Netflix stock price rises along with Paramount while WBD falls. How the merger shakeup is impacting markets

Media industry
fromTechCrunch
1 month ago

What to know about the landmark Warner Bros. Discovery sale | TechCrunch

Paramount outbid Netflix with a $111 billion offer to acquire Warner Bros. Discovery's entire entertainment portfolio, including studios, HBO, streaming platforms, and TV networks.
fromFast Company
1 month ago
Media industry

Netflix stock price rises along with Paramount while WBD falls. How the merger shakeup is impacting markets

Media industry
fromenglish.elpais.com
1 month ago

Paramount wins the battle for Warner Bros after Netflix declines to match the bid

Netflix declined to match Paramount Skydance's superior bid for Warner Bros Discovery studios, citing that the deal was no longer financially attractive at the required price.
#merger-and-acquisition
fromFortune
1 month ago
Media industry

Warner Bros. officially deems Paramount's bid 'superior' to Netflix's | Fortune

fromFortune
1 month ago
Media industry

Warner Bros. officially deems Paramount's bid 'superior' to Netflix's | Fortune

Media industry
fromwww.mediaite.com
2 months ago

Netflix Ups Warner Bros. Bid With All-Cash Offer to Flex Out Paramount

Netflix converted its $83 billion bid for Warner Bros. Discovery into an all-cash offer to outmaneuver Paramount's rival takeover attempt.
Media industry
fromVulture
2 months ago

Is Paramount Ready to Raise Its Bid for Warner Bros. Discovery?

Warner Bros. Discovery reopened takeover talks with Paramount Skydance after Paramount raised its offer and pledged to cover breakup and ticking fees.
Media industry
fromwww.aljazeera.com
2 months ago

Paramount Skydance extends Warner Bros takeover bid offer

Paramount Skydance extended its hostile tender offer deadline to February 20 to persuade shareholders to accept its $77.9bn cash bid for Warner Bros Discovery.
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