Media Briefing: Publishers' audience authentication strategies are put to the testAuthenticated users generate more revenue than non-authenticated users for publishers.Publishers are striving to increase the percentage of authenticated users on their sites through email submissions.
Right-Wing News Sites See Traffic Plummet at Start of 2024, Compared to 2020Major hard-right media outlets experienced significant online traffic decline compared to 2020.Fox News showed better audience retention compared to other news outlets.
CoStar pulls two Homes.com ads after Move challenges traffic numbersThe National Advertising Division (NAD) found Homes.com's claims misleading and not supported, leading to criticism and a call for withdrawal of false advertising claims.