#nostalgia-fashion

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#spongebob #shein #holiday-gifts #gap #brand-turnaround #collaborations
fromInverse
1 week ago

Are You Ready, Kids? SHEIN Just Dropped A Nostalgic SpongeBob Collab For Winter

Since its zany first episode in 1999, "SpongeBob SquarePants" has occupied a special space in pop culture. What started as a quirky Nickelodeon cartoon quickly evolved into a cult phenomenon, attracting not just kids but also millennials, Gen Z, and even their parents. Now, SHEIN is channeling all that Bikini Bottom energy for your winter wardrobe with a limited-edition SpongeBob collection that's equal parts nostalgic, meme-worthy, and wearable.
Fashion & style
Fashion & style
fromFast Company
1 week ago

Wait! Is Gap cool again? Its collab mastermind reveals his strategy behind the brand's big comeback

Gap regained cultural relevance through leadership changes, nostalgic product launches, and an aggressive strategy of diverse fashion collaborations.
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