#museum-rebranding

[ follow ]
Arts
fromwww.theguardian.com
9 hours ago

Museums have a duty to inspire the creatives of the future. At V&A East, I've made that my mission | Gus Casely-Hayford

A stained-glass window by Tania Bruguera embodies community aspirations and reflects the evolving role of museums in engaging with local populations.
#va-east-museum
London
fromConde Nast Traveler
14 hours ago

A First Look at the V&A East Museum-London's Most Exciting New Cultural Addition

V&A East Museum opens in London, expanding the V&A's influential collection and focusing on community engagement.
London
fromwww.theguardian.com
1 day ago

The Guardian view on a much-needed boost for the arts: rebuilding England's cultural landscape

The V&A East Museum opens in Stratford, London, revitalizing the cultural landscape amid challenges faced by arts organizations across the UK.
London
fromArchDaily
3 days ago

V&A East Museum by O'Donnell + Tuomey to Open in East London's Cultural Quarter

V&A East Museum will open on April 18, 2026, featuring innovative design and a focus on inclusivity for diverse audiences.
London
fromConde Nast Traveler
14 hours ago

A First Look at the V&A East Museum-London's Most Exciting New Cultural Addition

V&A East Museum opens in London, expanding the V&A's influential collection and focusing on community engagement.
London
fromwww.theguardian.com
1 day ago

The Guardian view on a much-needed boost for the arts: rebuilding England's cultural landscape

The V&A East Museum opens in Stratford, London, revitalizing the cultural landscape amid challenges faced by arts organizations across the UK.
London
fromArchDaily
3 days ago

V&A East Museum by O'Donnell + Tuomey to Open in East London's Cultural Quarter

V&A East Museum will open on April 18, 2026, featuring innovative design and a focus on inclusivity for diverse audiences.
Marketing
fromThedrum
2 days ago

DON'T LOSE THE PLOT: WHY BRANDS STILL NEED A GOOD STORY

Storytelling remains essential for brands to connect with consumers in a content-saturated world.
Online learning
fromEntrepreneur
3 days ago

Why Smart Brands Are Betting on Education-Led Marketing

Education-led marketing builds trust and fosters engagement by providing valuable knowledge to customers, moving away from traditional marketing tactics.
Media industry
fromEntrepreneur
1 day ago

The 3 PR Strategies I Stopped Recommending to Clients After They Backfired

Traditional press releases are losing effectiveness; personalized pitches to journalists yield better results.
#va-east
London food
fromTime Out London
2 days ago

First look: Time Out's review of London's spectacular new V&A East Museum

V&A East opens as a creative hub showcasing diverse art and design, emphasizing accessibility and community engagement.
London food
fromTime Out London
2 days ago

First look: Time Out's review of London's spectacular new V&A East Museum

V&A East opens as a creative hub showcasing diverse art and design, emphasizing accessibility and community engagement.
#architecture
Design
fromArchDaily
3 days ago

What Lies Beneath: 10 Projects Reshaping the Ground Level

Architecture's pursuit of lightness often leads to fragmented public spaces rather than continuous, accessible ground areas.
London food
fromianVisits
2 days ago

First look inside the new V&A East Museum

A new architecturally distinctive V&A building in East London features a sculptural design inspired by fashion and Japanese concepts of space.
SOMA, SF
fromArchitectural Digest
2 weeks ago

Inside the New Museum's Long-Awaited Addition, Designed by OMA

OMA designed a glass-covered tower that integrates with an older building, featuring a complex atrium and stairway, creating a unique architectural experience.
Design
fromArchDaily
3 days ago

What Lies Beneath: 10 Projects Reshaping the Ground Level

Architecture's pursuit of lightness often leads to fragmented public spaces rather than continuous, accessible ground areas.
London food
fromianVisits
2 days ago

First look inside the new V&A East Museum

A new architecturally distinctive V&A building in East London features a sculptural design inspired by fashion and Japanese concepts of space.
SOMA, SF
fromArchitectural Digest
2 weeks ago

Inside the New Museum's Long-Awaited Addition, Designed by OMA

OMA designed a glass-covered tower that integrates with an older building, featuring a complex atrium and stairway, creating a unique architectural experience.
#artificial-intelligence
Marketing tech
fromMiami Herald
5 days ago

3 ways PR teams can understand how AI sees their brand

AI is transforming brand discovery and evaluation, necessitating new strategies for understanding brand narratives in AI-generated content.
Marketing tech
fromDigiday
5 days ago

Why marketing is now the operating system for growth

Artificial intelligence is transforming marketing into a central growth engine, influencing brand perception for both humans and automated systems.
Marketing tech
fromMiami Herald
5 days ago

3 ways PR teams can understand how AI sees their brand

AI is transforming brand discovery and evaluation, necessitating new strategies for understanding brand narratives in AI-generated content.
Marketing tech
fromDigiday
5 days ago

Why marketing is now the operating system for growth

Artificial intelligence is transforming marketing into a central growth engine, influencing brand perception for both humans and automated systems.
Graphic design
fromItsnicethat
5 days ago

This collaged architect's identity from Alexis Mark drew from departure boards and timetables

Collage serves as a central identity for Cobe, blending playful design with systematic organization inspired by transit communication systems.
Renovation
fromDesign Milk
5 days ago

Circularity Cements Memory in Cast Concrete

True ingenuity in architecture lies in negotiation with the past rather than erasure, as demonstrated by the Trace project in London.
Soccer (FIFA)
fromwww.fourfourtwo.com
5 days ago

Champions League to DITCH star ball design, in biggest brand shift for decades

The Champions League ball will be redesigned in 2027 after Adidas lost the supply rights to Nike following a tender process.
fromwww.nytimes.com
1 day ago

How Do Museums Care for Unconventional Acquisitions?

Knowles's performances, such as Make a Salad and Identical Lunch, showcased her unique approach to art through food, engaging audiences in the experience of preparation and consumption.
Arts
Marketing
fromDigiday
1 day ago

Future of Marketing Briefing: Why brand builders are back in fashion

CPG companies are shifting focus from performance marketers to brand builders in their hiring practices.
fromArchDaily
5 days ago

Getty Center to Close Temporarily for Its Largest Modernization Since 1997 Opening

The initiative focuses on enhancing visitor experience, improving accessibility, and advancing energy resilience, while supporting the long-term stewardship of the institution.
Renovation
fromHyperallergic
1 day ago

LACMA Got a Makeover

The courtyard of MoMA PS1 in Queens was buzzing during Wednesday night's opening of Greater New York, now in its sixth edition. Our team shares first impressions from the expansive show, which included more than 50 New York City artists at the beginning of their careers.
Arts
London
fromTime Out London
3 days ago

These spectacular London cultural institutions are receiving millions in government funding

London's major arts venues will receive £130 million from the Arts Everywhere Fund to enhance access and improve cultural infrastructure.
Marketing
fromThedrum
2 days ago

Uncrap The World

WGAC aims to increase global brand awareness to promote eco-friendly choices and support sanitation access for those in need.
#lacma
Arts
fromwww.theguardian.com
2 days ago

Designed to disorient': LA art museum unveils enormous concrete gallery, 20 years in the making

The David Geffen Galleries at LACMA represent a $724 million revitalization effort, showcasing a controversial design by architect Peter Zumthor.
Arts
fromwww.theguardian.com
2 days ago

Designed to disorient': LA art museum unveils enormous concrete gallery, 20 years in the making

The David Geffen Galleries at LACMA represent a $724 million revitalization effort, showcasing a controversial design by architect Peter Zumthor.
#marketing
Marketing tech
fromPPC Land
6 days ago

The CMO is losing control - Empathy Lab's blueprint to fight back

The Growth Operating System redefines marketing leaders as architects of enterprise growth in response to evolving consumer discovery infrastructure.
fromInc
6 days ago
Marketing

Why 'Brilliant' Marketing Ideas Fail-and Practical Ones Win

Marketing tech
fromPPC Land
6 days ago

The CMO is losing control - Empathy Lab's blueprint to fight back

The Growth Operating System redefines marketing leaders as architects of enterprise growth in response to evolving consumer discovery infrastructure.
Marketing
fromThe Drum
4 days ago

The Great Marketing Declutter are you surviving, striving, or thriving

Marketers must identify their group—survivors, strivers, or thrivers—to navigate challenges effectively in a disrupted environment.
Marketing
fromInc
6 days ago

Why 'Brilliant' Marketing Ideas Fail-and Practical Ones Win

Successful marketing campaigns balance creativity with feasibility, ensuring ideas are both innovative and executable within budget constraints.
Marketing
fromThedrum
2 days ago

Balancing brand and performance for long-term growth

Enjoy transforms businesses by creating impactful digital experiences through insights and a focus on both short-term and long-term strategies.
Marketing
fromForbes
3 days ago

The Modern CMO's Expanding Strategy

The role of CMO is evolving, with varying titles and responsibilities across companies.
London
fromwww.theguardian.com
3 days ago

V&A East collection review a dazzling wealth of inspiration to fire up the geniuses of the future

A new sculpture in east London reflects youth culture but risks oversimplifying individual differences, while the museum's collection celebrates cultural diversity.
Online marketing
fromWhat's Trending
4 weeks ago

Marketing Tips for Photographers: Building a Profitable and Recognizable Brand

Strategic marketing, branding, and high-quality visuals are essential for photographers to succeed in a competitive market.
Graphic design
fromCreative Boom
3 weeks ago

When branding becomes activism: how OMSE helped B416 fight to protect a generation

B416 is a campaign that successfully changed social media age regulations by creating a recognizable brand and advocating for mental health awareness among teenagers.
#museum-expansion
Arts
fromwww.amny.com
2 days ago

Self-Made at the American Folk Art Museum explores a century of artists inventing themselves | amNewYork

Self-taught artists create work that is deeply personal, immediate, and reflective of lived experiences, challenging conventional narratives of artistic authorship.
London
fromTime Out London
1 week ago

First look: designs have been revealed for the National Gallery's biggest ever revamp

Kengo Kuma has been selected to design the new wing of the National Gallery in London, part of a £750 million transformation project.
Berlin music
fromItsnicethat
1 month ago

POV: Ballet and opera institutions need to get radical to stay relevant

Opera and ballet remain deeply embedded in contemporary culture, with the barrier to engagement being perception and institutional presentation rather than the art forms themselves.
Marketing
fromDigiday
4 days ago

Creator content has become critical for retail media networks

Retail media and the creator economy are increasingly interconnected, enhancing advertising effectiveness through data-driven creator partnerships.
London
fromianVisits
1 week ago

The case for keeping museums free - even if you never visit

Reintroducing entry charges at UK museums could harm cultural diversity and economic benefits derived from free access.
Marketing
fromDigiday
5 days ago

What separates brands that grow from brands that stand still

Winning brands maximize ad budgets through strategic decisions, early commitment, and diversified channel investments, not just larger spending.
fromArtnet News
3 days ago

7 New Art Books to Step Into Spring | Artnet News

Casa Kahlo offers an unprecedented look into the famed Mexican painter's family home, Casa Roja, which stands just blocks away from Casa Azul in Mexico City. Kahlo would retreat to Casa Roja when Casa Azul got crazy.
Arts
Marketing
fromFood & Beverage Magazine
5 days ago

Amstel's Authenticity Campaign: Shot Without Permission

Amstel Beer promotes authenticity through its campaign 'Shot Without Permission', capturing genuine moments of friendship in neighborhood bars.
Arts
fromwww.amny.com
3 days ago

Art Without Walls: Inside the Public Art Fund Party | amNewYork

Public art engages communities, inviting them to see their city more honestly and expansively, embodying a sense of belonging and shared experience.
fromArtnet News
3 days ago

Painting Has Entered Its Performance Era | Artnet News

Much of Instagram's video content is organized around transformation-the virtual magic of the before-and-after and clips that show cause and effect. A person makes pasta from scratch in 20 seconds via edits that compress time-intensive labor.
Arts
Arts
fromHyperallergic
4 days ago

Beloved CUNY Social Practice Art Program to Shut Down

SPCUNY, an artist-led project, will close in February 2027 as co-directors Chloë Bass and Gregory Sholette leave their academic roles.
fromArchDaily
1 month ago

Archiving the Technosphere: How Museum Architecture Mediates Human-Made Systems

The contemporary technology museum has emerged as a performative participant in the systems it seeks to document. The architecture of these institutions has become increasingly fluid and bold, often mirroring the velocity and complexity of the systems it houses. They operate as mediators between the human, the ecological, and the technological realms, transforming from encyclopedic warehouses into active educational engines.
Science
#experiential-marketing
Marketing
fromFast Company
2 weeks ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
fromForbes
1 month ago
Marketing

The Death Of Rented Attention: Why CMOs Are Leaning Into Experiential

Brands are shifting from digital advertising to experiential marketing as their core strategy because digital platforms lack ownership and control, while experiential creates compounding brand assets.
Marketing
fromFast Company
2 weeks ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
Graphic design
fromItsnicethat
1 month ago

Strategy comes before style: Take a look at the branding work of creative group NA1

NA1 operates as a multidisciplinary collective prioritizing strategic brand building and authentic visual storytelling over fixed house styles, tailoring each project's approach to the client's core DNA.
Marketing
fromThedrum
3 weeks ago

The 10 Tenets of Brand Control

Effective Brand Control simplifies marketing efforts and enhances brand consistency, providing significant benefits beyond mere compliance.
Arts
fromThe New Yorker
2 weeks ago

The New Museum Returns, but Humans Are Left Behind

The exhibition explores humanity's struggle against technology through diverse multimedia installations and thought-provoking artworks.
Arts
fromHyperallergic
2 weeks ago

Brooklyn Museum's Africa Collection to Get a Brand New Space

The Brooklyn Museum is developing a $13 million permanent exhibition space for its Arts of Africa collection to connect North African art with the continent's legacy.
UK news
fromwww.bbc.com
2 months ago

Museum's building plans too flashy, critics say

Proposed British Museum security pavilions and a Mediterranean lawn exhibit face conservation objections for harming Greek Revival symmetry and appearing "too flashy".
fromThe Atlantic
2 months ago

The Real Fight for the Smithsonian

"The object of the Museum is to acquire power," announces a crusty old archaeologist in Penelope Fitzgerald's 1977 satire, The Golden Child. It isn't a goal he respects. He wants the museum where he's settled into semiretirement to genuinely devote itself to educating its visitors. Instead, he correctly charges, its curators act like a pack of Gollums, hoarding "the art and treasures of the earth" for their own self-aggrandizement and pleasure.
Books
fromThe Art Newspaper - International art news and events
3 weeks ago

Comment | Museums must be the leaders in a moral revolution

Bregman claims, 'Today the whole of Europe risks turning into one big Venice, a beautiful open-air museum. A great destination for Chinese and American tourists. A place to admire what was once the centre of the world.' This statement encapsulates the concern that Europe is losing its cultural significance.
Arts
UX design
fromPsychology Today
2 months ago

Virtual Museums: A Closer Look at This Exit Strategy

Virtual museums improve access but cannot fully replicate physical presence, and they pose accessibility, preservation, and trust challenges.
Arts
fromArtnet News
3 weeks ago

The Art Consultancy Firm Saying No to the Attention Economy

Approximately Blue prioritizes anonymity and substance over visibility and social media presence in the contemporary art market.
Design
fromItsnicethat
2 months ago

POV: What worked last time is the enemy of what works next

Evidence-driven demands and institutional risk aversion steadily suppress creative experimentation, replacing play with safety and making genuinely new ideas harder to justify.
Arts
fromCurbed
4 weeks ago

The Art World Nervously Turned Out for the New Museum Reopening

The New Museum's renovation enhances gallery space, allowing for expansive, immersive exhibitions that transform the art viewing experience.
Marketing
fromBusiness Matters
1 month ago

Attention is the scarce resource: what exhibitions teach us about modern marketing

Exhibitions provide uninterrupted multi-sensory engagement that captures human attention more effectively than digital channels, offering marketers rare opportunities for memorable brand impressions and higher conversion potential.
#museum-architecture
Arts
fromCurbed
1 month ago

An Even Newer New Museum

The New Museum in New York reopens after renovation with OMA's expansion that respectfully preserves Sanaa's original unconventional design while adding new gallery space through a connected adjacent structure.
Arts
fromTime Out New York
1 month ago

The New Museum reopens following a massive new expansion and we got to preview the space

The New Museum reopens with a doubled footprint, featuring an OMA-designed expansion that reconceptualizes museums as public spaces for people, not just art.
Arts
fromCurbed
1 month ago

An Even Newer New Museum

The New Museum in New York reopens after renovation with OMA's expansion that respectfully preserves Sanaa's original unconventional design while adding new gallery space through a connected adjacent structure.
Arts
fromTime Out New York
1 month ago

The New Museum reopens following a massive new expansion and we got to preview the space

The New Museum reopens with a doubled footprint, featuring an OMA-designed expansion that reconceptualizes museums as public spaces for people, not just art.
Arts
fromHyperallergic
1 month ago

Meet the Woman Who Made Museums More Accessible

Lorena Bradford, the National Gallery of Art's first head of Accessible Programs, transformed museum accessibility by creating intentional programs for disabled visitors, including ASL tours, memory loss programs, and medical student training initiatives.
#rebranding
Marketing
fromThe Drum
2 months ago

Stretching the creative canvas: Why marketers need to let go of the brand strategy helm

Brand purpose succeeds when the CEO drives it, the entire company acts as the creative canvas, and processes are reorganized to embed purpose across decisions.
Marketing
fromThe Drum
2 months ago

7 brilliant examples of how brands are using illustrations in their marketing

Illustrative graphics simplify information, guide attention, convey brand personality, and boost engagement across ads, websites, and social channels.
Arts
fromHyperallergic
2 months ago

Philadelphia Art Museum Might Rebrand Its Botched Rebrand

Philadelphia Art Museum may reconsider its PhAM rebrand as it parts ways with CMO Paul Dien and forms a task force to evaluate public reception.
Marketing
fromThe Drum
2 months ago

Why have the ad agency networks just become 'creative' again?

WPP shifts toward client-centric, unified operations, banning the word 'digital' and reversing decade-long brand competition amid industry pressures and acquisition-driven scale.
Marketing
fromForbes
2 months ago

The Strongest Signals Yet Of Brand Storytelling's Entertainment Future

Brand storytelling has become a strategic corporate function essential for engaging audiences, building emotional resonance, and driving brand preference in fragmented media landscapes.
fromianVisits
1 month ago

Tate tries to turn an advertising campaign into a Cultural Event

It's not that advertising campaigns are never announced, but when they are, it's usually in advertising trade magazines, and generally by the agency that did the work. The client doesn't normally issue a press release that essentially says, "We are putting up some posters." Yet that is exactly what the Tate has done, issuing a general announcement that it will run an advertising campaign for its upcoming Tracey Emin exhibition.
Arts
fromHyperallergic
2 months ago

Art Movements: The Brooklyn Museum's New Top Contemporary Art Curator

Brooklyn Museum Fills Its Top Contemporary Curator Spot Robert Wiesenberger was named senior curator of contemporary art at the Brooklyn Museum, a post that has been vacant since the departure of Eugenie Tsai in 2023. He comes from the Clark Art Institute in Williamstown, Massachusetts, where he was curator of contemporary projects, and was previously a curatorial fellow at the Harvard Art Museums.
Arts
fromThe Art Newspaper - International art news and events
2 months ago

Persistent low attendance and funding cuts are forcing US museums to think local

Among the museum directors paying keen attention to the ruling, on 3 December, that all federal grants from the Institute of Museum and Library Services (IMLS) would be reinstated, the director of the Seattle Art Museum Scott Stulen heaved a sigh of relief. In 2025, the Pacific Northwest's leading art museum saw all its federal funding cut. That represented the loss of an annual income stream, he says, of between $300,000 and $400,000.
Arts
Arts
fromHyperallergic
1 month ago

Why Wall Labels Matter

Museum labels shape visitor experience; contemporary art addresses polychromy and racial histories, queerness in waterways, and sculptural perception through shifting forms.
[ Load more ]