#monetization-strategies

[ follow ]
fromHackernoon
7 years ago

Why Most Free-to-Play Games Fail to Monetize Beyond Their Top 5% of Players | HackerNoon

The majority of mobile game revenue comes from a tiny percentage of players, with only 1.83% of gamers making in-app purchases, leading to a concerning revenue disparity.
Mobile UX
fromAol
2 weeks ago

Can Reddit's Secret Revenue Stream Turn Its Stock Into a Millionaire-Maker?

Reddit's Q2 earnings reveal significant ad revenue growth and ARPU increase, indicating strong potential but highlighting the need for diversification.
fromHackernoon
6 years ago

We Didn't Plan This: How User Feedback Drove Our App Forward | HackerNoon

User feedback transformed the Word of the Day app from a small project into a successful platform.
fromApp Developer Magazine
7 months ago

In app subscriptions report for 2025

Adapty's 2025 report reveals trends, pricing benchmarks, and growth strategies for in-app subscriptions, predicting market growth to $170 billion.
Marketing tech
fromOn my Om
1 month ago

Here comes the Internet of "tolls"

The doctrine of 'Web traffic for permission to crawl' has ended, ushering in new monetization strategies amid the rise of AI.
Marketing tech
fromDigiday
2 months ago

CMOs say AI platforms' low profile at Cannes won't happen again

AI's entry into advertising is imminent, with brands and platforms exploring monetization strategies.
Cannes Lions serves as a critical stage for AI's advertising ambitions.
Artificial intelligence
fromZDNET
2 months ago

Why ads are coming to your favorite AI bots and you've only got yourself to blame

Most consumers prefer ad-supported models over subscriptions for chatbot interactions, as willingness to pay for AI remains limited.
fromExchangewire
2 months ago

Taboola Unveils DeeperDive, a Gen AI Answer Engine Built for the Open Web

Taboola launched DeeperDive, an AI answer engine integrating into publisher websites to enhance reader engagement and combat content scraping.
fromDeadline
2 months ago

APOS Co-Founder Vivek Couto On Expectations For 2025 Event & How Asia Has Become A Key Battleground For The Future Of Entertainment

At APOS 2025, we're focused on helping the industry navigate through disruption and opportunity. The next wave of monetization is here, and it's not just about more eyeballs, but better economics.
Media industry
fromExchangewire
3 months ago

Opti Digital Unveils New Brand Identity Reflecting Strategic Growth

As we continue to evolve, our new brand identity and platform structure are designed to equip publishers with the tools they need to take full control of their monetisation strategies.
Marketing tech
fromTechCrunch
3 months ago

Epic Games and Spotify test Apple's new App Store rules | TechCrunch

Epic Games and Spotify are capitalizing on Apple's new App Store policies to resubmit previously rejected apps, potentially changing app monetization strategies.
fromSkift
3 months ago

Google Places Travel Ads in Startup AI Search Engine Results

Google's expansion of its AdSense for Search program to AI search engines allows travel companies to place targeted ads within AI-driven search results, monetizing the technology.
Marketing tech
Media industry
fromForbes
4 months ago

Why Creators Are Making More Money Off Social Media Than On It

The creator economy is evolving with many content creators now identifying as entrepreneurs.
Entrepreneurial creators earn more and feel more confident than traditional social-first creators.
Marketing tech
fromEngadget
4 months ago

Patreon is testing livestreaming with a major rollout planned for summer

Patreon is adding live streaming capabilities to enhance user engagement and creator monetization.
[ Load more ]