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2 months agoHow to Run Facebook Ads: Beginner's Guide to Advertising on Facebook
Facebook has tons of user data, and the good news is, you can tap into it when targeting your audience. When creating a Facebook Ad, you can get specific with demographics about Facebook users like gender, location, and age. Where Facebook differentiates itself from other platforms with ads, though, is through lifestyle-based targeting options, like interests, behaviors, education and job history, income, political affiliation, major life events, and spoken languages.