#media-strategies
#media-strategies

[ follow ]

Morning Joe's Mike Barnicle Fears for Cable News After Social Media Poll: I Don't Know How We Make Ourselves Relevant Again'

Mainstream media faces challenges as many Americans now prefer news from social media influencers, demanding reevaluation of media strategies to stay relevant.

After Harris Entered, Democrats Outspent Republicans on Presidential Ads by $460 Million

Democrats have spent nearly $460 million more on advertising than Republicans since Kamala Harris entered the race.

Media Giants Neil Vogel, Brian Stelter, Janice Min, and More Headline Mediaweek

Mediaweek brings industry leaders together to navigate dynamic media strategies and drive brand growth.

Netflix Debuts Ad For New 'Moments' Feature

Netflix's Moments feature enhances user engagement by enabling scene sharing.

The feature represents a strategic move to promote content through social media.

Why BBC Tory leader debate is not happening, and why it matters

Candidates in the Conservative leadership race have differing media strategies, with Badenoch often avoiding scrutiny while Jenrick embraces it.

Google's Cookie isn't crumbling after all... implications for marketing

Google will not proceed with deprecating third-party cookies, significantly influencing digital marketing and online privacy discussions.

Investments in tools for a cookie-less future are yielding dividends in terms of media strategies and audience engagement.

How TGI Friday's made its media more cost-effective in tough economic times

Restaurants must adapt media and marketing strategies during economic downturns to attract customers effectively.

A Big Night but Will It Matter?

Biden's State of the Union speech boosted fundraising

Traditional campaign moments may not sway undecided voters

As Oracle Terminates Its Ad Business, Here's How Customers Can Adapt | AdExchanger

Oracle's advertising business closure leaves brands and agencies in need of adapting to new strategies and partners.

The Washington Post looks to remake its identity | Semafor

Corporate branding exercises force companies to clarify their value proposition to differentiate and avoid being perceived as inferior to competitors.

[ Load more ]