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#omnicom #2025-earnings #share-buyback #ipg-acquisition #personal-branding #new-york #state-rankings
fromDigiday
1 week ago

Omnicom's lack of surprises in its 2025 earnings is both a good and bad thing

It was wise of Omnicom to report its fourth-quarter and full-year 2025 earnings after the market closed on Wednesday, since its stock gained in after-hours trading - unlike Publicis, which got walloped by traders after its quite positive financial results. However, its results were neither spectacularly good nor terribly bad, with 2025 revenue up 10%, thanks in part to including one month of revenue from Interpublic Group, which it finished absorbing at the end of November. Foreign exchange values also goosed the revenue by $125 million, bringing total revenue for the year to $17.3 billion.
Media industry
fromFingerlakes1.com
3 weeks ago

New York ranked #5 best state to build a brand | Fingerlakes1.com

Whether you lead a Fortune 500 division, sell handmade jewelry on TikTok, or shoot threes in the NBA, building your personal brand is essential. For decades, ambitious people flocked to New York or California where legacy newsrooms, corporations, and advertising agencies clustered. While those ecosystems remain powerful, digital and social media now allow Americans to build their brand anywhere. Since traditional hot spots are expensive, it begs the question, "Is it still necessary for your career to live there?"
Business
Marketing tech
fromExchangewire
1 month ago

The Stack: Uncertainty Grips Media

Media and advertising faces strain as major deals wobble, alliances shift, and publishers confront rapidly changing AI-driven discovery and commerce standards.
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