#marketing-impact

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fromBusiness Insider
1 week ago

Seeking nominations for Business Insider's 2026 rising stars of brand marketing list - submit entries by December 23

The list will feature early- and mid-career marketing professionals from consumer and business-to-business brands who are demonstrating their potential to become future leaders. These talented marketers are helping position their marketing departments as growth centers for their companies. They may be breaking new ground in areas such as artificial intelligence, influencer marketing, partnerships, and data analysis. They will have demonstrated how they have pushed their teams and their companies forward.
Marketing
Film
fromtvovermind.com
2 weeks ago

Subliminal Advertising At Its Finest: 13 Times Product Placement Low-Key Worked

Blatant product placements in film and TV can become iconic, boosting brand recognition and driving significant sales gains even without paid agreements.
fromMarTech
5 months ago

AI fatigue is real, and it's costing brands more than engagement | MarTech

The backlash against AI is not just a niche reaction; it reflects a growing cultural shift against AI, impacting both marketing efforts and company reputations.
Artificial intelligence
Marketing tech
fromExchangewire
5 months ago

Displayce & Happydemics Unveil New White Paper on DOOH Effectiveness

Programmatic DOOH drives deeper marketing impact beyond traditional KPIs, emphasizing attention, consideration, and conversion.
Attention is a crucial metric for evaluating media effectiveness, showcasing the powerful role of DOOH in today's advertising landscape.
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