MarTech1 month agoMarketingEven great demand gen can't overcome a lack of brand marketing | MarTechDemand generation is evolving into a full go-to-market approach, prioritizing high-intent MQLs over volume-based leads. [ more ]
Coindesk1 month agoMarketingJeff Kauffman: Decentralized Social Will Revolutionize MarketingMarketing has evolved through technological advancements, transitioning into a complex global industry adjusting with communication innovations. [ more ]
The Drum2 months agoMarketingThe CMO's remit is expanding dramatically, say top brands marketers at Possible MiamiMarketers are evolving to be technologists and futurists, adapting to new consumer engagement demands. [ more ]
The Drum2 months agoMarketingKrystal Hauserman on marketing in the modern age: 'Be a student for life'Staying flexible and adaptive is crucial for effective marketing in an ever-changing cultural landscape. [ more ]
designboom | architecture & design magazine3 months agoDesignaudio erotica book explores the quirkiest hi-fi brochures through the yearsNostalgic journey through hi-fi brochure history Evolution of audio equipment captured in sales brochures [ more ]
Forbes4 months agoMarketingCouncil Post: Six Guidelines For Influencer Marketing In 2024Creator-based marketing offers new ways to reach audiences. FTC guidelines for influencer disclosure in 2023 are crucial. [ more ]
Fast Company5 days agoArtificial intelligenceAI brought these iconic Campbell's, Apple, and Penn tennis print ads to lifeClassic print ads from the 1950s and 1960s are being brought to life through AI animation, updating the medium for the pivot-to-video age. [ more ]