#luka-doncic

#luka-doncic

Amid a very busy year -- a stunning trade and max contract extension, playoffs in a new city and EuroBasket competition -- Luka Doncic achieved an under-the-radar accomplishment in 2025. Thanks to a host of happy Los Angeles Lakers fans celebrating their new star, Doncic had the highest-selling jersey in the NBA, breaking an 11-year run where LeBron James or Stephen Curry's jersey sales led the league. A decade removed from the start of Curry's and James' Finals clashes, the NBA is still largely defined by those living legends, now 37 and 40 years old, respectively. It's not just the jersey sales, though they ranked second and third, respectively, behind Doncic.

Doncic stood, newly toned and beaming, posing for a photo opp at Yankee Stadium with Aaron Judge, as legit a symbol of freakish physique gifts as exists on today's sports landscape.

A call came from Luka Doncic a couple of times, at first making Marcus Smart think it wasn't true and then eventually making him believe that Doncic was a Lakers salesman.

"They both average about nine assists over their career span. The type of players they create with their teammates, they turn them into superstars."

Los Angeles Lakers forward Dorian Finney-Smith is declining his $15.4 million player option for the 2025-26 season and will enter free agency, sources told ESPN on Sunday.