fromFast Company1 week agoE-CommerceMcDonald's made a Q2 comeback with the weirdest menu in yearsMcDonald's reported a 3.8% global same-store sales increase, reversing a decline driven by promotions targeting low-income customers.
fromBusiness Insider1 week agoE-CommerceMcDonald's says its $2.99 snack wrap is priced just right, as it says it needs to 're-engage' with low-income consumersRe-engaging low-income consumers through value offerings like the $2.99 Snack Wrap is essential for McDonald's.
fromBusiness Insider1 week agoE-CommerceMcDonald's says its $2.99 snack wrap is priced just right, as it says it needs to 're-engage' with low-income consumers