#low-income-consumers

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#mcdonalds
fromFast Company
1 week ago
E-Commerce

McDonald's made a Q2 comeback with the weirdest menu in years

McDonald's reported a 3.8% global same-store sales increase, reversing a decline driven by promotions targeting low-income customers.
fromBusiness Insider
1 week ago
E-Commerce

McDonald's says its $2.99 snack wrap is priced just right, as it says it needs to 're-engage' with low-income consumers

Re-engaging low-income consumers through value offerings like the $2.99 Snack Wrap is essential for McDonald's.
fromBusiness Insider
1 week ago
E-Commerce

McDonald's says its $2.99 snack wrap is priced just right, as it says it needs to 're-engage' with low-income consumers

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