#location-based-advertising

[ follow ]
The Drum
1 month ago
Privacy professionals

4 privacy questions brands should ask their location-based advertising partners

Brands must prioritize privacy and data security when selecting advertising partners, especially in location-based advertising.
Key privacy questions to ask advertising partners include GDPR compliance and data retention policies. [ more ]
The Drum
2 months ago
Marketing

The Drum

Blis launches Prospect Targeting to help brands reach more customers with accurate data
Prospect Targeting combines real-world behaviors with consumer data and online insights for deep customer insights [ more ]
[ Load more ]