#ip-licensing

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Marketing
fromDigiday
3 weeks ago

Future of Marketing Briefing: Why 'just good enough' is generative AI's real threat to marketers

Generative AI is creating a 'just good enough' economy where average creative scaled massively undermines quality-driven marketing differentiation.
Artificial intelligence
fromFortune
4 weeks ago

Bob Iger says Disney's $1 billion deal with OpenAI is an 'opportunity, not a threat': 'We'd rather participate than be disrupted by it' | Fortune

Disney is investing $1 billion in OpenAI and authorizing use of over 200 characters for Sora short-form AI videos under a three-year deal.
E-Commerce
fromLindsey Gamble
5 months ago

Roblox Launches Licensing Platform With IP From Netflix, Lionsgate, Sega & More - Lindsey Gamble

Roblox launched a licensing platform for creators to license IP from major companies like Netflix and Sega.
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