#influenc

[ follow ]
www.nytimes.com
8 months ago
US news

This Year, DeSantis Won't Loom as Large Over Florida Legislative Session

Gov. Ron DeSantis's presidential bid has struggled, with his pitch to make America more like Florida losing appeal.
Lawmakers in Florida are preparing for a different kind of legislative session, as DeSantis's influence wanes. [ more ]
www.theguardian.com
8 months ago
Digital life

Twitter changed my life for good. But the platform I loved no longer exists | Helene von Bismarck

Twitter's decline in engagement, withdrawal of advertisers, and reduction in posting by influencers has led to a negative and aggressive environment filled with hate and rumors.
The European Commission has opened infringement proceedings against Twitter, now known as X, for allegedly breaking EU law on disinformation. [ more ]
#tiktok
www.npr.org
8 months ago
Health

Researchers team up with mental health influencers to reach young people online

Influencer Kate Speer gained attention from Harvard University for her frank conversations about severe mental illness.
Harvard's T.H. Chan School of Public Health launched a research project with TikTok influencers to provide training on evidence-based mental health information. [ more ]
New York Post
8 months ago
Marketing

Paige Spiranac: TikTok shadow banned me over 'some little innocent cleavage'

Golf influencer Paige Spiranac claims she is being shadow banned on TikTok due to her cleavage.
Spiranac's videos on TikTok have significantly fewer views compared to other platforms. [ more ]
Jezebel
8 months ago
Marketing

Actually, I Think TikTok Should Leave the 9-Month Cruise Passengers Alone

TikTok influencers are capitalizing on the nine-month world cruise offered by Royal Caribbean to manufacture a new kind of 'reality show'
There doesn't seem to be anything particularly messy or scandalous happening on the cruise, but TikTokers are promising a juicy reality TV premise [ more ]
www.aljazeera.com
9 months ago
Marketing

Nicole Jenes and Rathbone: Social media influencers a new lens on Gaza war

Social media platforms like Instagram and TikTok offer a new perspective on wars and conflicts.
Influencers on these platforms shape narratives in the war on Gaza. [ more ]
ABC7 San Francisco
9 months ago
Marketing

Sisters behind 'A Life of Literature' TikTok step into the publishing business with Bindery

Two sisters in Britain who gained fame on TikTok for promoting books are now stepping into the publishing business.
The sisters' publishing venture, called Bindery, aims to give unpublished authors a chance to get their books published. [ more ]
www.npr.org
8 months ago
Health

Researchers team up with mental health influencers to reach young people online

Influencer Kate Speer gained attention from Harvard University for her frank conversations about severe mental illness.
Harvard's T.H. Chan School of Public Health launched a research project with TikTok influencers to provide training on evidence-based mental health information. [ more ]
New York Post
8 months ago
Marketing

Paige Spiranac: TikTok shadow banned me over 'some little innocent cleavage'

Golf influencer Paige Spiranac claims she is being shadow banned on TikTok due to her cleavage.
Spiranac's videos on TikTok have significantly fewer views compared to other platforms. [ more ]
Jezebel
8 months ago
Marketing

Actually, I Think TikTok Should Leave the 9-Month Cruise Passengers Alone

TikTok influencers are capitalizing on the nine-month world cruise offered by Royal Caribbean to manufacture a new kind of 'reality show'
There doesn't seem to be anything particularly messy or scandalous happening on the cruise, but TikTokers are promising a juicy reality TV premise [ more ]
www.aljazeera.com
9 months ago
Marketing

Nicole Jenes and Rathbone: Social media influencers a new lens on Gaza war

Social media platforms like Instagram and TikTok offer a new perspective on wars and conflicts.
Influencers on these platforms shape narratives in the war on Gaza. [ more ]
ABC7 San Francisco
9 months ago
Marketing

Sisters behind 'A Life of Literature' TikTok step into the publishing business with Bindery

Two sisters in Britain who gained fame on TikTok for promoting books are now stepping into the publishing business.
The sisters' publishing venture, called Bindery, aims to give unpublished authors a chance to get their books published. [ more ]
moretiktok
Medium
8 months ago
Design

Creator vs fabricator: a different perspective on problem-solving

Designers have the responsibility to influence how others perceive design
The role of a designer can vary depending on the project and the specific challenge [ more ]
The Drum
8 months ago
Marketing

Yeti CMO on how he'll never cede control to 'the whims of influencers and celebs'

Yeti, the outdoor brand, focuses on partnering with interesting personalities embedded in the communities it supports instead of relying on influencers or celebrities for promotion.
The brand is cautious about pandering to trends and believes in maintaining control over the narrative of its brand to avoid damaging its long-term identity. [ more ]
Digiday
8 months ago
Marketing

Why Gillette is bullish on gaming in 2024

Gillette is pushing into the gaming community with their marketing campaign 'Hit Reset with Gillette', including collaborations with gaming streamers and influencers and partnerships with Twitch and the Esports Awards.
Gillette sees gaming as a natural breeding ground for its male audience and plans to increase its spending in the gaming space in 2024. [ more ]
www.theguardian.com
9 months ago
Writing

Francis Spufford: It was the sorrow of my life at age 10 that there wasn't one more Narnia book to read'

Books have been portals for the author since reading Tolkien's The Hobbit.
Various authors have influenced the author's perspectives and writing style. [ more ]
ajc
9 months ago
Marketing

Hospitality industry expanding beyond rating systems in TikTok age

The hospitality industry is shifting towards using influencers and non-traditional marketing strategies to reach a broader audience.
Hotel and restaurant operators are focusing on finding the right influencers and brands to align with for maximum impact on their business. [ more ]
Creative Bloq
9 months ago
Graphic design

Artist in Residence: Batman '89 comic artist Joe Quinones

(Image credit: Joe Quinones)
Joe Quinones is a comic book artist and illustrator who has worked on several beloved titles including Howard the Duck, Spider-Man and more.
english.elpais.com
9 months ago
Books

The eternal fascination with Shirley Jackson's haunted houses

Her life was short but intense.
It lasted just 48 years.
She was struck down in 1965 by a heart attack: too much tobacco, a necessarily sedentary lifestyle, and the occasional problem with alcohol.
[ Load more ]