#independent-media-agencies

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Marketing tech
fromThe Drum
5 days ago

Why curation is the smart approach for independent agencies

Independent media agencies gain competitive advantage by adopting smart curation, enabling direct access to premium inventory, efficient ad spend, and scalable programmatic outcomes.
fromDigiday
3 months ago

Brainlabs acquires Exverus Media in a bid to flesh out its full-funnel offerings

"There was an increasing demand from clients to have a full-funnel approach," said Gilbert. "So we started looking around at the various agencies in the market, and when we came across Exverus, it was like a light went [on]."
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