#impulse-purchases

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Marketing tech
fromThe Drum
3 days ago

'You get 2 seconds to engage consumers online': Mars neuroscientist shares key findings

Digital ads now capture only about two seconds of active consumer attention, requiring immediate attention-grabbing and emotional connection to drive impulse purchases.
fromMedium
2 weeks ago

How grocery store layouts manipulate your shopping behavior

Have you ever gone grocery shopping with a grocery list of items to get, but then walked out of the store with more things than your grocery list? Grocery stores are spaces that are designed to make you spend more money. Strategic aisle placements and product positions follow a deliberate strategy rooted in consumer psychology and decades of behavioral research.
Psychology
fromMedium
2 weeks ago

How grocery store layouts manipulate your shopping behavior

If you overspend, you're shopping exactly as designed Have you ever gone grocery shopping with a grocery list of items to get, but then walked out of the store with more things than your grocery list? Grocery stores are spaces that are designed to make you spend more money. Strategic aisle placements and product positions follow a deliberate strategy rooted in consumer psychology and decades of behavioral research.
Marketing
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