This is how important the Quarter Pounder is to McDonald's - and why it will want to address E. coli issues quicklyE. coli outbreak led McDonald's to temporarily remove the Quarter Pounder from menus across several states.
It's been another bad quarter for the fast-food industry. Burgers and pizza are too expensive, and Americans just don't want to splash out.Fast food sales drop as lower-income consumers prioritize spending, influenced by inflation and economic pressures.