#expedia

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Expedia Extends Its Loyalty Program to Microsoft Bing Travel Users

Expedia and Microsoft strengthen their partnership, enabling Bing users to earn One Key cash by booking through the Bing search engine.

How Expedia's TV And Digital Teams Became Travel Buddies | AdExchanger

Watching TV, often seen as passive, can inspire meaningful travel experiences, a phenomenon termed "set-jetting."
#uber

Uber's (UBER) Acquisition Doesn't Make Any Sense

Uber's rumored acquisition of Expedia is viewed as illogical and lacking strategic advantage.
Integration of services in a potential deal with Expedia is uncertain and may not add value.
Shareholders should be wary of the implications of bundling travel packages between Uber and Expedia.

Uber's potential bid for Expedia is the latest example of Dara Khosrowshahi's 'super app' vision

Uber's potential acquisition of Expedia is aimed at transforming it into a comprehensive 'super app' for various services.

Expedia stock jumps on report that Uber explored a takeover of the travel platform

Uber is exploring a potential acquisition of Expedia to enhance its services and become a 'super app'.
Expedia's stock increased significantly after news of Uber's interest, while Uber's stock fell in premarket trading.

Uber is reportedly exploring an Expedia takeover

Uber is considering acquiring Expedia as part of its strategy to expand into a broader travel booking platform.

Digest: Uber in for Expedia?

Uber is considering acquiring Expedia to diversify its services.
Google's Manifest V3 will limit ad blocker effectiveness, worrying users about privacy.
Amazon introduces generative AI tools to simplify ad creation for advertisers.

Uber's (UBER) Acquisition Doesn't Make Any Sense

Uber's rumored acquisition of Expedia is viewed as illogical and lacking strategic advantage.
Integration of services in a potential deal with Expedia is uncertain and may not add value.
Shareholders should be wary of the implications of bundling travel packages between Uber and Expedia.

Uber's potential bid for Expedia is the latest example of Dara Khosrowshahi's 'super app' vision

Uber's potential acquisition of Expedia is aimed at transforming it into a comprehensive 'super app' for various services.

Expedia stock jumps on report that Uber explored a takeover of the travel platform

Uber is exploring a potential acquisition of Expedia to enhance its services and become a 'super app'.
Expedia's stock increased significantly after news of Uber's interest, while Uber's stock fell in premarket trading.

Uber is reportedly exploring an Expedia takeover

Uber is considering acquiring Expedia as part of its strategy to expand into a broader travel booking platform.

Digest: Uber in for Expedia?

Uber is considering acquiring Expedia to diversify its services.
Google's Manifest V3 will limit ad blocker effectiveness, worrying users about privacy.
Amazon introduces generative AI tools to simplify ad creation for advertisers.
moreuber
#travel-planning

Expedia Reinvents How Travelers Interact With Social Media Content

Social media has profoundly transformed travel planning, with influencers acting as new-age travel agents.
Expedia's Travel Shops serves as a marketplace where influencers can curate travel recommendations and earn commissions.

Expedia starts testing AI-powered features for search and travel planning | TechCrunch

Expedia is launching an AI assistant named Romie to enhance travel planning, search, and real-time updates for users.

Expedia wants to use AI to cut Google out of its trip-planning business

Expedia is using AI to recommend travel destinations and shift the balance of power on the web.
The goal is to streamline the travel planning process and get users to start booking their trips on Expedia's site.

Expedia Reinvents How Travelers Interact With Social Media Content

Social media has profoundly transformed travel planning, with influencers acting as new-age travel agents.
Expedia's Travel Shops serves as a marketplace where influencers can curate travel recommendations and earn commissions.

Expedia starts testing AI-powered features for search and travel planning | TechCrunch

Expedia is launching an AI assistant named Romie to enhance travel planning, search, and real-time updates for users.

Expedia wants to use AI to cut Google out of its trip-planning business

Expedia is using AI to recommend travel destinations and shift the balance of power on the web.
The goal is to streamline the travel planning process and get users to start booking their trips on Expedia's site.
moretravel-planning

Here's your fall travel cheat sheet including cheapest flights and top destinations

The fall travel season is witnessing a rise in interest for both domestic and international destinations, with special events influencing trends.

Travel Troubleshooter: Expedia offers credit for British Airways, but the airline denies it

Expedia should honor the ticket credit regardless of British Airways' no-show claim.
#advertising

Vrbo Keeps Taking Jabs at Airbnb With New Ad Campaign to Recruit Hosts

Vrbo's new ad campaign seeks to differentiate itself from Airbnb by promoting a stress-free experience for hosts and leveraging its unique rewards program.

Expedia Expands Ad Business With Travel Media Network Launch

Advertisers can now target Expedia audiences across the open web.

Inside Expedia's plan to be the world's travel media network

Expedia launches Travel Media Network leveraging its advertising experience and global reach for targeted ads in the booming media network space.

Expedia's launching a retail media network. Is it late for departure?

Expedia has expanded its business to include a retail media network alongside its travel services.

Expedia signs up as Netflix's first global ad partner

Expedia is launching a global advertising campaign on Netflix's ad-supported platform throughout 2024.
Netflix's ad-supported tier provides global scale and the potential to reach targeted audiences where linear TV consumption is declining.

Vrbo Keeps Taking Jabs at Airbnb With New Ad Campaign to Recruit Hosts

Vrbo's new ad campaign seeks to differentiate itself from Airbnb by promoting a stress-free experience for hosts and leveraging its unique rewards program.

Expedia Expands Ad Business With Travel Media Network Launch

Advertisers can now target Expedia audiences across the open web.

Inside Expedia's plan to be the world's travel media network

Expedia launches Travel Media Network leveraging its advertising experience and global reach for targeted ads in the booming media network space.

Expedia's launching a retail media network. Is it late for departure?

Expedia has expanded its business to include a retail media network alongside its travel services.

Expedia signs up as Netflix's first global ad partner

Expedia is launching a global advertising campaign on Netflix's ad-supported platform throughout 2024.
Netflix's ad-supported tier provides global scale and the potential to reach targeted audiences where linear TV consumption is declining.
moreadvertising
from Skift
3 months ago

Marketing Wars: Booking vs. Expedia - Who Spends Smarter?

Expedia and Booking allocate nearly $13 billion to marketing, indicating its critical role in their operations.
Expedia is investing more in marketing but with less efficiency compared to Booking.
Booking is focused on improving marketing ROI by trimming ineffective spending channels.

Meet Kelly Anna, The Artist Celebrating The Beauty And Culture Of Football This Champions League Final

The UEFA Champions League final inspired a special art installation by artist Kelly Anna in London's Trafalgar Square.

Travel Troubleshooter: Expedia said it would refund my tickets four years ago. Help!

Expedia should be responsible for processing refunds from airlines when tickets were booked through them.

Expedia Opensourced Its Container-Startup-Autoscaler (CSA) for Kubernetes Workloads.

The Expedia performance team released CSA, a Kubernetes controller using in-place Pod Resource updates for dynamic container resource adjustments during startup.

Virgil van Dijk tells of his love of Liverpool in Expedia campaign

Expedia partners with Virgil van Dijk for 'Finding Liverpool' travel series.
Jürgen Klopp set to star in upcoming installment for Expedia campaign.
#northern-lights

Best Ads of the Week: Adidas collabs with The Stone Roses & Bodyarmor makes ad with AI

Expedia launched a new ad campaign to inspire people to see the Northern Lights
Elf Cosmetics featured Judge Judy in their Super Bowl ad

Expedia brings 'bucket list' moments to the masses in new brand campaign

More than half of Brits want to see the Northern Lights
Expedia unveils new ad campaign to help people tick off their bucket list experiences

Best Ads of the Week: Adidas collabs with The Stone Roses & Bodyarmor makes ad with AI

Expedia launched a new ad campaign to inspire people to see the Northern Lights
Elf Cosmetics featured Judge Judy in their Super Bowl ad

Expedia brings 'bucket list' moments to the masses in new brand campaign

More than half of Brits want to see the Northern Lights
Expedia unveils new ad campaign to help people tick off their bucket list experiences
morenorthern-lights
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