Duolingo 'killed' its mascot with a Cybertruck, and it's going weirdly well | TechCrunchDuolingo's cheeky marketing stunt involving their mascot Duo's 'death' led to a significant increase in user engagement and app downloads.
Duolingo's owl mascot is alive after all. What did it gain from faking his death?Duolingo's mascot, Duo the owl, is 'back from the dead' after a viral marketing stunt involving his supposed murder.
Duolingo 'killed' its mascot with a Cybertruck, and it's going weirdly well | TechCrunchDuolingo's cheeky marketing stunt involving their mascot Duo's 'death' led to a significant increase in user engagement and app downloads.
Duolingo's owl mascot is alive after all. What did it gain from faking his death?Duolingo's mascot, Duo the owl, is 'back from the dead' after a viral marketing stunt involving his supposed murder.