#digital-metrics

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fromThe Atlantic
6 days ago

The Washington Post's Books Section Worked

What does it mean to subscribe to something? Whether we mean a belief or a magazine, the definition is complicated. I began subscribing to The New Yorker when I was a sophomore in college; more than 30 years later, I have yet to stop and I feel strongly that I never will. Yet during some of those years-okay, many of them-the weekly issues have piled up in my home and gone mostly unread between biannual days of bingeing and purging. If these reading habits could somehow be converted into digital clicks, the resulting "traffic report" might look like I don't want the product at all.
Media industry
Artificial intelligence
fromExchangewire
8 months ago

Digest: Nearly Half of Publishers See Rise in Social Referral Traffic; ABC Updates Standards for Digital-First Publishing

Nearly half of publishers report increased social media traffic, indicating a shift in user engagement and distribution strategies.
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