David's Bridal Elevates Kelly Cook to CEOKelly Cook has been appointed CEO of David's Bridal, focusing on AI-driven strategies to enhance the shopping experience.
David's Bridal CEO says the company raced to avoid price hikes over tariffs by shifting dress production out of ChinaDavid's Bridal proactively reduced production in China to mitigate tariff impacts, demonstrating resilience amid trade tensions.
David's Bridal Elevates Kelly Cook to CEOKelly Cook has been appointed CEO of David's Bridal, focusing on AI-driven strategies to enhance the shopping experience.
David's Bridal CEO says the company raced to avoid price hikes over tariffs by shifting dress production out of ChinaDavid's Bridal proactively reduced production in China to mitigate tariff impacts, demonstrating resilience amid trade tensions.