fromLogRocket Blog1 month agoLeader Spotlight: Building an audience-segmented product strategy, with Chrissie Lamond - LogRocket BlogThe product methodology in publishing enhances audience engagement through personalized content experiences.
Digital lifefromAdExchanger1 month agoAll You Can Eat Video Buffet; No Cannes Do | AdExchangerNew advertising controversies emerge as agencies face scrutiny for ethics and data integrity in media submissions.
fromThe Verge2 months agoTikTok gives everyone more control over what's on their For You pageTikTok is expanding Manage Topics, a feature that lets you customize how often content in the platform's top 10 categories surfaces in your feed.Marketing tech
Media industryfromForbes3 months agoHow AI Drives Multiscreen Viewership And MonetizationMultiscreen viewership offers broadcasters new engagement opportunities and revenue streams through interactive content.Broadcasters can convert challenges from second screens into advantages by embracing innovative strategies.