Are attention spans really getting shorter? How should marketers respond? | MarTechAttention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.
Negative social media content has a greater impact on people struggling with mental healthExcessive screen time impacts mental health, but research suggests content type is a key factor in exacerbating symptoms.
How Gen Z athletes pulled the Paris Olympics into the TikTok eraAs Americans shift away from cable, social media becomes key for Olympic content consumption and athlete visibility.
The Attention Economy: To Reach Consumers, Keep Things Short And SweetThe rise of the internet and social media has diminished long-form content consumption, leading to an attention economy focused on short-form engagement.
Peacock Enters Short-Form Video with Curated Vertical Playlists Featuring TV Shows, Movies & Sports - Lindsey GamblePeacock is using TikTok-style videos to enhance viewer engagement and drive subscriber growth.
Stop What You're Doing And Take A Look At These 37 Clever TikTok Products ImmediatelyFind joy in TikTok trends to break away from negative content consumption.
Are attention spans really getting shorter? How should marketers respond? | MarTechAttention spans are shortening, especially among younger audiences, necessitating changes in marketing strategies.
Negative social media content has a greater impact on people struggling with mental healthExcessive screen time impacts mental health, but research suggests content type is a key factor in exacerbating symptoms.
How Gen Z athletes pulled the Paris Olympics into the TikTok eraAs Americans shift away from cable, social media becomes key for Olympic content consumption and athlete visibility.
The Attention Economy: To Reach Consumers, Keep Things Short And SweetThe rise of the internet and social media has diminished long-form content consumption, leading to an attention economy focused on short-form engagement.
Peacock Enters Short-Form Video with Curated Vertical Playlists Featuring TV Shows, Movies & Sports - Lindsey GamblePeacock is using TikTok-style videos to enhance viewer engagement and drive subscriber growth.
Stop What You're Doing And Take A Look At These 37 Clever TikTok Products ImmediatelyFind joy in TikTok trends to break away from negative content consumption.
How a computer that 'drunk dials' videos is exposing YouTube's secretsYouTube, while public, lacks transparent statistics on its vast content, making it hard to gauge its true impact on global information consumption.
If you were bored watching videos at a plodding 2x speed, you're in luck: They can go fasterYouTube now allows Premium users to watch videos at 4x speed, reinforcing the trend toward quicker content.This new speed feature enhances users' viewing options by building upon previous speed settings.The growth of short-form video platforms is influencing how social media integrates playback speed controls.
YouTube is now even bigger on TVs than phonesYouTube has become the most-watched streaming service in the US, with over 1 billion hours of content viewed daily on TVs.
Launched 20 Years Ago, More People Are Now Watching YouTube On TVYouTube has revolutionized content consumption, achieving record ad sales and leading streaming usage over major competitors.
How YouTube Redefining TV As TV BEcomes The Primary Way People Consume YouTube content - Lindsey GambleTV is now the primary platform for YouTube content consumption in the U.S., surpassing mobile.
More users are watching YouTube on TV than mobileTV has overtaken mobile as the primary device for YouTube viewing in the US.YouTube's new feature 'Watch With' aims to enhance live commentary and engagement.
How a computer that 'drunk dials' videos is exposing YouTube's secretsYouTube, while public, lacks transparent statistics on its vast content, making it hard to gauge its true impact on global information consumption.
If you were bored watching videos at a plodding 2x speed, you're in luck: They can go fasterYouTube now allows Premium users to watch videos at 4x speed, reinforcing the trend toward quicker content.This new speed feature enhances users' viewing options by building upon previous speed settings.The growth of short-form video platforms is influencing how social media integrates playback speed controls.
YouTube is now even bigger on TVs than phonesYouTube has become the most-watched streaming service in the US, with over 1 billion hours of content viewed daily on TVs.
Launched 20 Years Ago, More People Are Now Watching YouTube On TVYouTube has revolutionized content consumption, achieving record ad sales and leading streaming usage over major competitors.
How YouTube Redefining TV As TV BEcomes The Primary Way People Consume YouTube content - Lindsey GambleTV is now the primary platform for YouTube content consumption in the U.S., surpassing mobile.
More users are watching YouTube on TV than mobileTV has overtaken mobile as the primary device for YouTube viewing in the US.YouTube's new feature 'Watch With' aims to enhance live commentary and engagement.
I use this budget tablet more than my iPad Pro - and it's still $60 off after Cyber MondayBlackview Tab 90 is recommended for its budget-friendly price and solid performance, ideal for content consumption during the holiday season.
I use this tablet more than my iPad Pro, and it costs a fraction of the priceTablets are primarily used for social media and content consumption, not serious tasks.Budget tablets, like the Blackview Tab 90, are valuable for affordable media consumption.Most users view tablets as guilt-indulgence rather than essential tools.
I use this cheap Android tablet more than my iPad Pro - and it costs a fraction of the priceTablets are primarily used for content consumption rather than work, creating a strong market for budget options.
I use this budget Android tablet more than my iPad Pro - and why you probably would, tooTablets are mostly used for content consumption rather than productivity, creating a market for affordable options.
I use this budget Android tablet more than my iPad Pro - and it costs hundreds lessTablets are increasingly seen as devices for entertainment rather than productivity, reinforcing the market for budget options.
I use this budget tablet more than my iPad Pro - and it's still $60 off after Cyber MondayBlackview Tab 90 is recommended for its budget-friendly price and solid performance, ideal for content consumption during the holiday season.
I use this tablet more than my iPad Pro, and it costs a fraction of the priceTablets are primarily used for social media and content consumption, not serious tasks.Budget tablets, like the Blackview Tab 90, are valuable for affordable media consumption.Most users view tablets as guilt-indulgence rather than essential tools.
I use this cheap Android tablet more than my iPad Pro - and it costs a fraction of the priceTablets are primarily used for content consumption rather than work, creating a strong market for budget options.
I use this budget Android tablet more than my iPad Pro - and why you probably would, tooTablets are mostly used for content consumption rather than productivity, creating a market for affordable options.
I use this budget Android tablet more than my iPad Pro - and it costs hundreds lessTablets are increasingly seen as devices for entertainment rather than productivity, reinforcing the market for budget options.
AI tools to help boost productivity at work and homeAI tools like Otter.ai, ElevenLabs, and NotebookLM can enhance productivity by streamlining note-taking, content consumption, and personal planning.
How (and why) to start using an RSS reader for news againRSS offers a user-driven approach to content consumption, enabling personalized information feeds without social media interference.
I use this tablet more than my iPad Pro, and it's way cheaper - and over 30% off for Cyber MondayBlackview Tab 90 offers 31% off, priced at $159 for Cyber Monday, emphasizing its value in the budget tablet market.
I use this budget tablet more than my iPad Pro - and it's $60 off after Cyber MondayBlackview Tab 90 is a budget-friendly tablet for content consumption on sale for Cyber Monday, significantly reduced in price.The tablet is positioned as a great option for Android users, especially in the under $200 category.
I use this tablet more than my iPad Pro, and it's way cheaper - and over 30% off for Cyber MondayBlackview Tab 90 offers 31% off, priced at $159 for Cyber Monday, emphasizing its value in the budget tablet market.
I use this budget tablet more than my iPad Pro - and it's $60 off after Cyber MondayBlackview Tab 90 is a budget-friendly tablet for content consumption on sale for Cyber Monday, significantly reduced in price.The tablet is positioned as a great option for Android users, especially in the under $200 category.
Score a Hulu Plan for $0.99 This NovemberHulu offers diverse plans, including a fantastic Black Friday deal of $0.99/month for new and returning users.
Monsters walk among us - and they're watching Netflix at 1.5x speed.Netflix users are increasingly opting for faster viewing speeds to consume content more efficiently, especially during less engaging shows like 'Love Is Blind.'
Sifting through the slop era of entertainment is a tough taskThe era of entertainment is characterized by overwhelming quantity at the expense of quality, termed 'slop'.
Kennedy files paperwork to withdraw candidacy in ArizonaThe demand for concise, digestible content is reshaping how news is delivered and consumed.
LinkedIn Adds Videos For You Section Highlighting Recommended Videos To Watch - Lindsey GambleLinkedIn introduces 'Videos For You' section in feed, enhancing video discovery.
It is OK to be content with your simple life': is underconsumption core' the answer to too much shopping?Content online often showcases excessive consumption; movement towards underconsumption core promotes mindfulness and reusing items.
RFK Jr. files FEC complaint against CNN over upcoming Biden, Trump debateThe article emphasizes sharing and finding news worthy of one's time.
How to say something compelling in a world of headline-readersSlowing down and reading beyond headlines is crucial for understanding and sharing meaningful content.
RFK Jr. files FEC complaint against CNN over upcoming Biden, Trump debateThe article emphasizes sharing and finding news worthy of one's time.
How to say something compelling in a world of headline-readersSlowing down and reading beyond headlines is crucial for understanding and sharing meaningful content.
Foldable iPhone Needs to Happen: 5 Reasons Why Foldable Phones are Here to Stay - Yanko DesignApple announced a significant upgrade to the iPad Pro with OLED panel and Apple Pencil Pro, potentially leading to a foldable iPhone in the future.
Spotify Is Ready to Compete for Video AdvertisingSpotify is expanding its video content inventory to attract advertising beyond audio budgets.
Twitch Is Launching Its Discovery Feed in May - Lindsey GambleThe Twitch Discovery Feed in May will offer Live and Clips feeds to help users discover new creators and content.
The Psychology of Short-Form Content: Why We Love Bite-Sized VideosShort-form videos are under 60 seconds, digestible for quick consumption.73% of consumers prefer short-form videos for learning about products; 56% of marketers plan to invest in them by 2024.
I Cannot - The Paris ReviewThe influence of the internet on writing style can unintentionally introduce false formality and antiquated phrasings.
Impact of AI user interface design tools in 2024 - LogRocket BlogAI user interface design tools personalize content and allow users to consume it in preferred formats.
Using Chrome's Document Picture-in-Picture API in React - LogRocket BlogWeb browsers offer APIs like DPIP to enable always-on-top windows within the same session, enhancing multitasking and focused content consumption.