#content-attribution

#content-attribution

Sportico published an article featuring an original analysis of parlay bets made via the prediction market Kalshi. Two days later, on May 15, Sports Illustrated published an article - titled " Who is really winning on Kalshi parlays according to the data" - that regurgitated the same figures, without ever attributing the analysis to Sportico, as would be the normal and ethical thing to do.

"We're now exploring updates to our controls to let sites specifically opt out of search generative AI features," said Ron Eden, Google's principal for product management, in a statement. "Any new controls need to avoid breaking search in a way that leads to a fragmented or confusing experience for people. As AI increasingly becomes a core part of how people find information, any new controls also need to be simple and scalable for website owners," he added.