The Washington Post recently struck a licensing deal with OpenAI, joining over 20 other news organizations. This latest agreement marks a shift in the language used in licensing deals, moving away from explicit clauses about training data to a focus on showcasing publisher content in response to queries. Legal experts suggest that this change indicates a potential new direction for AI content licensing, where publishers prioritize visibility and attribution over training rights for large language models (LLMs), reflecting a broader evolution in the AI landscape.
The Washington Post's agreement focuses on surfacing its content in response to news-related queries. ChatGPT will display summaries, quotes, and links to original reporting.
These somewhat subtle shifts in the language of the terms could signal a broader change in the AI landscape, indicating evolving AI content licensing structures.
OpenAI is locking in agreements with news organizations, but the terms are shifting away from explicit training language, prompting discussions on future licensing models.
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