VoIP phone systems are cost-effective and simplify communication infrastructure; finding a system that matches your specific needs is crucial for futureproofing. [ more ]
The omnichannel opportunity: A path to seamless experiences | MarTech
Omnichannel is a term that is often seen as a buzzword and a made-up word, but it actually refers to the desire to make the customer experience seamless and personalized.
Omnichannel also highlights the need to unify data across various communication systems in order to achieve a unified customer experience. [ more ]