Cadbury once again puts a spin on traditional Easter egg hunt
Cadbury's Worldwide Hide campaign is back for the fourth year, encouraging people to hide chocolate eggs for loved ones.
The campaign includes outdoor posters featuring real clues from past participants, authentic stories on social media, and Spotify ads targeted to specific playlist interests. [ more ]
Cadbury launches special collectable Dairy Milk bars to mark 200th anniversary
Cadbury is launching a special limited edition Dairy Milk bar to celebrate its 200th anniversary.
The limited edition bars will feature packaging designs from as far back as 1915 and will be available in seven different collectable designs. [ more ]