#branding-strategies

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fromNew York Post
2 weeks ago
Marketing tech

Which clothing color is most returned by online shoppers - and why, survey reveals

The color red in online shopping often leads to dissatisfaction due to discrepancies in shade perception, highlighting a need for better product descriptions.
fromThe Drum
11 months ago
Marketing

The $3bn question: What brands can learn from political campaigns

Political advertising impacts all media efforts, influencing brands beyond election cycles with real-time strategies and demographic targeting.
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