Marketing tech
fromPhocuswire
in 2 monthsAI pulls travel brands deeper into commerce media
AI is transforming digital advertising in travel by enabling commerce media, allowing brands to leverage first-party data for targeted ads.
The first clue could be if the server brings your check without it being requested. That's certainly a sign that the staff considers your meal done and isn't expecting (or perhaps wanting) you to order anything else.
These new tiered options give customers more choice and make it easier to find a fare that includes the benefits they want most - whether that's a great value, added perks, or maximum flexibility.
Restaurant owners like Panjwani are caught in the middle of a growing battle of new and established reservation platforms vying for their business. The two dominant players for more than a decade, OpenTable and Resy, are now facing a wave of fresh competition from high-end services and even delivery apps all trying to win lucrative bookings at exclusive establishments.
Digital-savvy airlines use their socials to advertise special offers as a way of strengthening relationships with both new and repeat customers. This can be a win-win for both the customers and the airlines. Travelers get access to limited-time fares, and airlines can boost revenue by filling seats during slower travel periods, such as Caribbean routes during hurricane season.
Travelers are always on the lookout for easy ways to save money, and a new report reveals there is one particular day of the week that is better for booking flights than others. That day happens to be Fridays, according to new data from Expedia that was shared with Travel + Leisure. That is because the end of the week sees less business and corporate travel, the booking site noted.
'Travel inspiration used to be aspirational. Today, it's practical. 'People aren't just seeing where to go on TikTok, they're seeing exactly how to get there, what it costs and how smooth the journey really is. 'That visibility builds confidence, particularly for solo travellers and first-time long-haul trips. 'When someone watches a real person navigate an airport or a destination successfully, the mindset shift is simple: if they can do it, so can I.'
The off-season practically vanished in many parts of the world. Remote work, social media frenzy, and ruthless dynamic pricing have turned fall and spring into peak-season clones. Even winter is no refuge anymore. The idea of an off-season is 100% disappearing.
Ever found yourself staring at flight prices, watching them jump around like a nervous cat? Last month, I was booking a trip to Prague (one of those cities where you can practically taste the history in the cobblestone streets), and I noticed something odd. The same flight I'd been tracking for days suddenly dropped by nearly £80 when I checked it on a Tuesday afternoon.
As a travel planner, I regularly stay at all-inclusive resorts and book luxury trips for my clients. All-inclusive vacations can be complicated to book, and many travelers make mistakes along the way. Booking the cheapest room, requesting an ocean view, and always bringing kids isn't the way to go. As a travel planner at Marvelous Mouse Travels, one of my areas of expertise is booking all-inclusive vacations.
On a recent two-week trip to Japan with my fiancé - six cities, six hotels - every stay was gorgeous and perfectly appointed. We wanted for nothing. Except, in most cases, a proper bathroom door. Instead, we spent the better part of two weeks making accidental eye contact through frosted glass and translucent panels while one of us was otherwise occupied. A design choice, apparently. A test of intimacy, definitely.