#advertiser-relations

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fromBenzinga
1 day ago

X CEO Yaccarino Splits With Elon Musk After Two Years, Says 'Best Is Yet To Come' For Social Platform - Meta Platforms (NASDAQ:META), Tesla (NASDAQ:TSLA)

Yaccarino stated, "When Elon Musk and I first spoke of his vision for X, I knew it would be the opportunity of a lifetime to carry out the extraordinary mission of this company. I'm immensely grateful to him for entrusting me with the responsibility of protecting free speech, turning the company around, and transforming X into the Everything App."
US politics
fromAdExchanger
8 months ago

Why The Paramount And Nielsen Spat Matters In TV Measurement Land | AdExchanger

Paramount Global's decision to rely on VideoAmp for viewership numbers marks a dramatic shift, given Nielsen's long-standing dominance in TV ad measurement since the 1950s.
Marketing tech
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