Regal London has submitted plans to Camden Council to revive a stalled high-rise development in Swiss Cottage with a new 'sustainable' design featuring red brick facades. The developer argues that this update reflects local architectural styles, while conservation group Belsize Society contends it will be more visually intrusive than the original design. Critics, particularly Alan Selwyn, express concerns that the new structure will overshadow nearby green spaces, making them less appealing to the community. Regal counters these claims, asserting their engagement with the community and commitment to respectful design.
Regal London's new design for the Swiss Cottage tower project aims to blend with the local architecture, but opposition from local groups highlights concerns over visibility and overshadowing.
Conservation group Belsize Society criticizes the updated design, stating it will appear like 'a giant red finger' and overshadow nearby green spaces, intensifying local opposition.
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