The article explores the complex relationship society has with the color red, exemplified by a notorious incident in 1986 when Gerard Jan van Bladeren attacked a prominent abstract painting, "Who's Afraid of Red, Yellow and Blue III". This attack highlighted the emotional weight and cultural significance of red, representing vitality and danger. The article discusses how red is often utilized in advertising and national symbolism, simultaneously evoking memories and quickening the pulse, reflecting deep-rooted, evolutionary responses to color.
The very nature of red, with its connotations of danger and vitality, evokes strong emotional responses, often leading to passionate reactions, both in art and life.
By choosing to slay red, Van Bladeren engaged in a kind of cultural critique, challenging the perceived pretentiousness of abstract art and its emotional weight.
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