"AI-generated content, in particular short, viral AI videos, was going viral and was viewed and shared millions of times. Some fakes were just entertaining, others were created to manipulate our opinions, for example on Russia's war in Ukraine or on politicians like French President Emmanuel Macron. Powered by generative AI, deepfake technology and micro-targeted social media strategies, these campaigns blurred the line between reality and fake at an unprecedented scale."
"From synthetic videos influencing voter behavior to false-flag narratives fueling geopolitical tensions, disinformation in 2025 saw a new speed and frequency. And it is a systemic threat to democratic processes and public trust. This year, DW Fact check published more than 180 fact checks. They tackled false and misleading narratives shaping conversations across politics, health, climate, technology, sports and history."
2025 marked a turning point in disinformation as AI-generated short videos and deepfakes spread virally and were viewed and shared millions of times. Generative AI and micro-targeted social media strategies blurred reality and fake at unprecedented scale, enabling synthetic videos to influence voter behavior and false-flag narratives to fuel geopolitical tensions. Disinformation campaigns targeted elections, politicians such as Emmanuel Macron and Volodymyr Zelenskyy, and newly elected officials like Zohran Mamdani. False claims proliferated across politics, health, climate, technology, sports, and history. DW Fact Check published more than 180 fact checks addressing widespread false and misleading narratives.
Read at www.dw.com
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