Research from the Minderoo Centre highlights the risks associated with cycle tracking apps, which gather data on various personal aspects like health and reproduction. While these apps are popular among women trying to conceive, concerns arise about the commercialization of this data. The report urges for better governance and data security, emphasizing that these apps often commodify intimate information and could endanger users' privacy. Experts advocate for alternatives from trustworthy institutions like the NHS to ensure data is used responsibly for medical research while protecting user consent.
Cycle tracking apps (CTA) are a lucrative business because they provide the companies behind the apps with access to extremely valuable and fine-grained user data.
Menstrual cycle tracking apps are presented as empowering women and addressing the gender health gap. Yet the business model behind their services rests on commercial use.
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