Having a personal brand at work is key for introverts, expert says: A lot of people underestimate' them

"I think a lot of people underestimate introverts in the workplace. Building a personal brand was key to my success. I grew my own personal brand through a lot of consistency and hard work."

"Everyone has a personal brand. If the idea of a personal brand sounds intimidating, just think of it as something in your career that people know you for."

Goldie Chan, founder of Warm Robots, emphasizes that introverts can thrive by developing their personal brand. Initially an introvert, she began posting marketing-related videos on LinkedIn, inadvertently establishing a strong presence. Though she wasn't initially focused on content creation, her consistent efforts led to over 100,000 followers, job opportunities, and a book deal. Chan highlights that everyone has a personal brand, regardless of how well they recognize it, and it is crucial for elevating one's career, especially for introverts seeking visibility and respect.

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