Jane Fonda, Yoga and 'Pumping Iron': How the 1970s Changed Fitness Forever
Briefly

Ken Alan, a kinesiologist, posits that Jane Fonda revolutionized women's fitness. Her 1979 studio and subsequent workout videos transformed attitudes toward exercise and beauty ideals.
In 1981, Jane Fonda's Workout Book sold two million copies, driving a national obsession with fitness that permeated pop culture and the gym landscape alike.
The Jane Fonda Workout VHS, released in 1982, surpassed sales of blockbuster films like Jaws, illustrating the cultural shift towards home fitness and the boom of the VHS industry.
Fonda's influence extended beyond fitness; her workouts helped establish a standard of beauty for both genders, promoting the idea that active living was vital for health.
Read at www.nytimes.com
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