I'm the CEO of Canyon Ranch. My days can start as early as 2:45 a.m. and include the 'cowboy coffee' ritual and ice cream, if I'm lucky.
Briefly

I'm the CEO of Canyon Ranch. My days can start as early as 2:45 a.m. and include the 'cowboy coffee' ritual and ice cream, if I'm lucky.
"Joining Canyon Ranch capped off over 25 years of experience in hospitality operations and property development at other resorts and clubs. I was the original master developer of the campus that's now the Driftwood Golf & Ranch Club in Austin, a development principal of Solage Hotels and Resorts in Napa Valley, and an executive at the Steve Wynn-founded, Las Vegas-based Mirage Resorts."
"Canyon Ranch sits at the crossroads of hospitality and wellness. Wellness is certainly having its moment right now - and for a brand like ours, which was just named the best wellness resort in the Americas in 2025 by the Michelin Guide, this is a seminal moment to lead, redefine, and infuse our expertise and energy."
Mark Rivers became CEO of Canyon Ranch in September 2023 after leading new development since 2022. He brings over 25 years of hospitality and property-development experience, including roles at Driftwood Golf & Ranch Club, Solage Hotels and Resorts, and Mirage Resorts. Canyon Ranch operates resorts in Tucson and Lenox, a major day spa at The Venetian in Las Vegas, and a wellness club and spa in Fort Worth, with a new resort and residential community in development near Austin. Rivers emphasizes optimism, resilience, and disciplined early routines while guiding wellness-focused expansion and operations.
Read at Business Insider
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