In the late 1990s, two Stanford University graduate students, Larry Page and Sergey Brin, were working on their PhD research when they came across an interesting idea.
Larry was particularly fascinated by the way web pages linked to one another. He saw the internet as a vast network of citations, similar to how academic papers reference each other.
What if a web page's importance could be measured by how many other pages linked to it? But not just that – what if the importance of those linking pages also mattered?
Together, they worked from their dorm rooms, building a search engine that would use this ranking system. At first, they called their project BackRub due to its analysis of backward links.
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