By integrating search with a chat interface, users can engage with information in a new way, while content owners gain new opportunities to reach a broader audience.
AI web search on ChatGPT works entirely differently than doing a Google search, and requires different instincts. It also still hallucinates.
OpenAI claims that websites can surface their content in search results but still opt out of having their data used in training models.
According to OpenAI, ChatGPT search connects people with original, high-quality content from the web and makes it part of their conversation.
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