Scaling and growing a business without increasing expenses is a tough puzzle. Thankfully, it's not impossible. One of the best ways for small businesses to scale and grow is through selling digital products.
Digital products are downloads or services that don't have physical substance. They can be delivered entirely digitally, and the transaction takes place online. Think of them as intangible products that hold value-like ebooks, courses, templates, and more.
Offer your email subscribers an extra discount to make them feel special and motivated to buy. Always think about adding value, not just discounting for discounting's sake.
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