"Color Folding" Is the Cozy New Paint Method Giving Color Drenching a Run for Its Money
Briefly

The article discusses the rising trend of color folding in interior design, as showcased by Hollie Velten. This technique involves wrapping a room in asymmetrical folds of color, using quieter shades instead of bold tones. Velten's recent basement redesign exemplifies this approach, integrating colors like light blue, mint green, pale pink, and chocolate brown. Unlike traditional color blocking, which can appear rigid, color folding creates a cohesive, flowing aesthetic, making spaces feel softer and more vibrant. Velten provides tips for achieving this technique effectively, emphasizing the importance of color choice and application.
Using these quieter but still saturated shades in this methodical way is a departure from true color blocking, where bolder shades are used to create almost imposing monoliths of color. Instead, these distinct color zones appear to 'fold' into one another smoothly.
Color folding is a more playful way to use color and an alternative to color blocking or drenching. I like to think of it as continuing panels of color in asymmetrical folds.
Read at Apartment Therapy
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