Meta's CEO Mark Zuckerberg announced that sales of the Ray-Ban smart glasses surpassed 1 million units in 2024 during a company meeting. He posed the possibility of increasing sales to 5 million units in 2025 and emphasized the lack of significant competition in the category, which they have dominated since launching in 2023. The glasses have integrated advanced features such as multimodal AI, enhancing user experiences. Looking ahead, Meta is planning on releasing new smart glass models, including one with a heads-up display called Hypernova, further solidifying its position in the market.
Meta's Ray-Ban smart glasses sales exceeded 1 million units in 2024, with the potential to increase to 5 million in 2025 according to CEO Mark Zuckerberg.
Zuckerberg highlights the opportunity presented by a lack of competition in the smart glasses market, encouraging the team to maximize this window to expand.
Collection
[
|
...
]