How to Buy a Watch
Briefly

"If (when) the urge hits you, it can be hard to know where to start. You might assume that a good watch is prohibitively expensive, and thankfully, you'd be wrong."
"Like a house or a car or a sandwich, a certain watch will speak to you in a way you can't really define—therein lies the magic—but my advice is to start the process with logic."
Read at www.esquire.com
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