Garmin and Polar have recently introduced subscription services, converting previously free features into paid offerings. This trend signals a shift from hardware sales to recurring revenue models in the wearable tech market, following similar moves by companies like Apple. Users express concern over the potential for significant features becoming paid, which they fear may lead to a diminished user experience known as 'enshittification'. As these companies pivot to a subscription-based strategy, the long-term implications on customer loyalty and market dynamics remain critical.
"Garmins have always felt a little on the high side price wise, but it was justifiable as there was no ongoing cost."
"Customers are rightly worried that all of the best features will be behind a paywall."
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