World of Warcraft player housing is the "most ambitious feature in a WoW expansion ever" according to game director
Briefly

Dare I say it's our most ambitious feature in a WoW expansion ever. Part of why it's taken such a long time to present it is that we knew we couldn't really phone it in and put out a barebones foundation, even if we were to build on it in the future. I think everything we do needs to be great, but especially something with so much expectation and so much history across the MMO genre.
Player housing is something that the team has thought about and discussed for a long, long time. It's something the community has been asking for and wondering about for a long time, and that's not lost on us. When you say it wasn't embraced in the past, there wasn't anything philosophical that was standing in the way, in that we didn't have a feeling it wasn't a good idea or thought it wouldn't be an improvement to the social ecosystem of the MMO.
I think frankly we were looking at what it would take to make it real, and make it at the quality level our players expect and deserve. That includes our resources, customisation options, the underlying tech required to have it really feel integrated into the world.
Read at VG247
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