Unity Promises Tsunami Of Garbage AI Games As Its Stock Tanks
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Unity Promises Tsunami Of Garbage AI Games As Its Stock Tanks
"AI-driven authoring is our second major area of focus for 2026. At the Game Developer Conference in March, we'll be unveiling a beta of the new upgraded Unity AI, which will enable developers to prompt full casual games into existence with natural language only, native to our platform - so it's simple to move from prototype to finished product."
"This assistant will be powered by our unique understanding of the project context and our runtime, while leveraging the best frontier models that exist. We believe together this combination will provide more efficient, more effective results to game developers than general-purpose models alone."
"Our goal is to remove as much friction from the creative process as possible, becoming the universal bridge between the first spark of creativity and a successful, scalable, and enduring digital experience,"
Unity is integrating generative AI into its engine and plans an upgraded Unity AI beta to launch at the Game Developers Conference in March. The beta will enable developers to create full casual games using natural language only, allowing movement from prototype to finished product without coding. AI-driven authoring is framed as a major focus for 2026. The assistant will use project-context and runtime understanding combined with frontier models to provide results positioned as more efficient than general-purpose models. Developers warn generative AI can make some jobs harder and could flood already crowded storefronts; roughly 20,000 new Steam releases appeared last year. A survey of nearly two million players found over 85% held a negative attitude toward generative AI.
Read at Kotaku
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