Pokemon Day draws crowds to Nintendo Store in San Francisco

"The series focused on pocket monsters has easily surpassed all of them when it comes to the highest-grossing media franchise across games, merchandise and more, according to experts. Today, on its 30th anniversary, The Pokemon Company had several announcements highlighted by the latest upcoming entries to the main series games Pokemon Winds and Pokemon Waves."

"The Game Music Collection: Game Boy Jukebox features the music from the original game and sold for $69.99. It includes a small replica of the iconic hand-held along with 45 cartridges that play music from the iconic original, making it the most sought-after item among fans at the Nintendo Store."

"We're from San Jose, and we got a hotel room so we can be here at the crack of dawn. We're Pokemon superfans. I told my boss, I'm taking the day off, and there's no way you can tell me no."

Pokemon marks its 30th anniversary with significant announcements from The Pokemon Company. Two new main series games, Pokemon Winds and Pokemon Waves, are coming to Nintendo Switch 2 in 2027, featuring three new starter Pokemon: Browt, Pombon, and Gecqua. The franchise has become the highest-grossing media franchise across games and merchandise. To celebrate, The Pokemon Company released anniversary merchandise including hats, ornaments, tumblers, lanyards, and shirts. The most sought-after item is the Game Music Collection: Game Boy Jukebox, priced at $69.99, featuring a replica handheld console with 45 cartridges playing music from the original game. Fans gathered at the Nintendo Store in San Francisco, with some traveling from San Jose and taking time off work to participate in exclusive events and photo opportunities.

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