"Sharma wrote that Microsoft "will invent new business models and new ways to play" and said that "monetization and AI" will both "evolve and influence this future.""
"At the same time, she said that the company "will not chase short-term efficiency or flood our ecosystem with soulless AI slop.""
""Games are and always will be art, crafted by humans, and created with the most innovative technology provided by us," Sharma added."
Microsoft enacted leadership changes in its gaming division, with Microsoft Gaming CEO Phil Spencer and Xbox President Sarah Bond departing and Asha Sharma named as successor. Sharma previously led CoreAI at Microsoft and held roles at Instacart and Meta. The appointments suggest a stronger emphasis on integrating AI into video games. Microsoft has experimented with AI gaming companions and released an AI-generated Quake II level. Sharma pledged commitments to invent new business models and ways to play, evolve monetization alongside AI, avoid short-term efficiency or "soulless AI slop," affirm that games remain human-crafted art, and prioritize great games and Xbox.
Read at TechCrunch
Unable to calculate read time
Collection
[
|
...
]