"Doja Cat is coming to Fortnite's 2025 Halloween event and the battle royale tried to get players hyped by letting R&B's "Queen of Memes" take over the Fortnite X account on Wednesday. It didn't take long for that piece of online performance art to blow up after the account tweeted what seemed like an obvious allusion to sex toys and Doja Cat denied being behind it. "Shit cringe as fuck now I'm embarrassed," she wrote back."
"The Fortnite X account had Doja Cat's in-game face as its avatar when it posted "mother of rose toys," which many fans immediately took to mean sex toys. "Oh damn the sex update is real!!" one joked on the subreddit. But Doja Cat immediately distanced herself from the whole thing and the post was taken down. People didn't believe her at first. "I told them not to man that's not even me," she wrote. "I said this yesterday and then said 'don't post that' :/.""
Doja Cat was slated to appear in Fortnite's 2025 Halloween event and her likeness briefly took over the Fortnite X account. The account tweeted a phrase widely read as an allusion to sex toys, prompting jokes and swift backlash. Doja Cat denied authoring or approving the post and called the situation embarrassing, and Epic removed the tweet. Observers debated whether the incident was a genuine marketing mistake, a deliberate stunt by Doja Cat's team, or a cynical attempt to spark conversation around a microtransaction-driven event aimed at selling overpriced virtual items. Some expressed concern about sexual references in a game with a young audience.
Read at Kotaku
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